QSR Magazine: Saladworks Debuts Kroger Location
Saladworks debuted its first in-store restaurant in a Kroger grocery store. The new location debuted November 20 in Cincinnati at 7900 Beechmont Ave. Saladworks provides guests a variety of healthy and delicious items they can grab while shopping, including customizable salads, wraps, soups and more.
The move to open restaurants within grocery chains and other non-traditional venues began in early 2019, when Saladworks opened its first in-store location in Philadelphia. To date, Saladworks has restaurants in seven grocery stores in Pennsylvania, Maryland, and New York, with more than 10 new openings planned through Q1 of 2021.
Much like their stand-alone locations across the country, the new in-store restaurant focuses on customization through its array of over 60 fresh, flavorful and healthy ingredients – allowing guests to create a salad as original as they are. In addition to its Signature recipes, Saladworks offers create-your-own options, including salads, wraps, grain bowls, soups and more, including a limited assortment of Grab ‘n Go items.
“Grocery stores are an exciting growth area for our brand. With COVID-19 bringing safety challenges to self-serve food bars in grocery stores everywhere, guests can feel safe with Saladworks,” says Eric Lavinder, VP of Development for Saladworks. “Guests can get the same great experience and variety at a grocery location as they can a traditional restaurant.”
In addition to in-store orders, grocery store restaurants for Saladworks also offer shoppers the option to order online through the Saladworks website or by calling ahead for pickup. Shoppers can also have their Saladworks orders delivered using third-party delivery partners like Door Dash, GrubHub, and UberEats. Saladworks can also cater your next big gathering, from King Salads and Entertaining Trays to sandwiches and Pinwheel/Signature Wrap Parties.
Saladworks has spent years creating a menu that caters to everyone’s nutritional needs (vegetarian, vegan, flexitarian) and diets (Keto, Paleo, Whole 30, etc.). While the menu includes 12 chef-driven Signatures, the Saladworks experience allows guests to express their creativity and make salads that are as original as they are, utilizing a wide range of fresh ingredients including a base of greens, grains or a combination of both.